Empowering Choice: The Power of Collaboration in Our Marketplace

At Geotab, we believe in the power of collaboration over competition to help customers achieve their goals. The Geotab Marketplace is home to 250 Partners and 350+ solutions who understand that by working together, we can accomplish more than any single company could alone.

‘’By working together with Geotab and other Partners, we’re able to find out the true needs of the customer, pool our resources together, and exceed expectations,’’ said Caleb Alburn, Account Manager at eSquared Communications Consulting. 

Whether it be enhancing driver safety, reducing costs or achieving their sustainability goals, fleets are constantly looking for ways to improve their operations. Every fleet faces its own unique challenges, and that's where the power of a collaborative marketplace shines. By bringing together a diverse network of Partners, fleets can access a wider range of solutions and expertise, fostering a win-win environment. 

‘’Different fleets have different needs. The beauty of the Marketplace is making sure that every end-user has the best customer experience possible, because they’re using the solution that actually solves the unique business challenges that they have,’’ said Max Hillman, CEO of SureCam.

A great example of Marketplace partner collaboration comes from Plastic Express, a veteran-owned and operated third-party logistics (3PL) provider specializing in moving, packaging, and storing plastic resin. Committed to improving fleet safety, Plastic Express sought a camera partner to integrate with its driver operations and provide advanced technology to enhance its safety program. This pursuit led leadership to Gridline, which helped implement Geotab telematics, enabling robust analytics and effortless systems integration. Plastic Express then tapped Netradyne for driver and road-facing cameras to bolster driver safety and effectiveness. 

‘’Everyone in this fleet space has solutions that may cross over, but if we work together, our odds of getting people over that line are much greater,’’ said Kate Coomber, Product Marketing and Business Development at CarIQ.

This teamwork drives continuous improvement and ensures that our customers' needs are always at the forefront. The ability to learn from each other not only enhances our offerings but also contributes to the telematics industry's growth and innovation as a whole.

Watch the video below to learn more.